Proposal - Audience

The following post provides a more detailed description of the ideas we had for the proposal.

Target Audience

Our target audience was young adults, male and female, most likely interested in the action genre. We would be aiming for the film to be a certificate 15 due to the moderate violence, swearing and sexual themes.

The film provides sex appeal and action for the male audience and a strong, independent female protagonist for the female audience.

Secondary Audience

Our secondary audience is a more mature audience – men and women – who would find the gritty topic choices interesting.

Global/ National?

The film has the potential to reach a global audience due to the nature of the themes. Human Trafficking and kidnapping are issues that could occur anywhere in the world and therefore are identifiable by a wide audience.

Making a profit would be important due to the fact that it will be a Hollywood film so we would want to appeal to a wider audience.


Films and television dramas that we would use as inspiration/would have a similar audience are:

• The Hunger Games 
• Kill Bill 
• Hanna 
• Revenge 
• Homeland 
• Haywire