This post contains the notes that we used during our proposal presentation. This involved setting the guidelines for our project by trying to consider different aspects of our film that were necessary in order to create the opening sequence.
1) Audience
Target and secondary audiences:
Male: from young adult to mature audience sex appeal and action genre
Female: Same age group for the strong women protagonist The age range is aimed at a mature audience due to the thrilling story-line which involves depth and gritty themes. Targeting worldwide audience, due to lack of particular nationality themes, makes it universal. Because it’s a Hollywood film it would have to appeal to a wide audience to gain profit.
References: Revenge, Kill Bill, Homeland, Hunger Games, Hanna
2) Institutions
As our institution we chose Lionsgate Entertainment.
Lionsgate Entertainment has produced and marketed various films of similar themes and genres. Themes include self-development, exploitation and violence. For example films such as Abduction and The Hunger Games
Lionsgate also focuses in foreign films, such as in North America and the UK. This is where a lot of our audience would lie, as themes and genres of violence and action are very popular in US.
UK Distribution: Lionsgate UK
USA Distribution: Lionsgate Entertainment
3) Genre
We have chosen Action- Revenge Drama as our genre. This is because it is very popular in big branch cinemas and US and UK audience, making it have worldwide potential as a Universal drama.
Our convention is the Hero vs Villain. However within our film the woman is the hero against the male villain. But we keep the comfort ability as the women still uses her sexuality within the film to try and get what she wants.
Main reference points: Revenge, Kill Bill, Homeland, Hunger Games, Hannah, Haywire.
4) Representation:
Woman: hero up against man. Woman is using the man, using her looks and sexuality to be manipulative (this is stereotypical for women in action films).
But, the women is conceived as a very strong, but not heartless character, perceived from her drive to save sister and falls for boyfriend.
Doesn't lose femininity but is still strong: shown through iconography. E.g: perfume, make-up and other accessories shown in opening sequence.
WOMAN references:
Carrie Homeland, Emily Thorne/ Amanda Clarice Revenge, Katniss Everdeen Hunger Games, The Bride/ Beatrix Kiddo Kill Bill, Hanna HannaMallony Kane Haywire
Boyfriend: innocent, being manipulated by the woman.
Impact on audience: Inspiration and empowering to women/ girls due to women protagonist character. Her character is identifiable.
Film character references:
BOYFRIEND references:
Peeta Hunger Games, Daniel Grayson Revenge
5) Basic Film Narrative
Unlike film theories such as Todorov, the film begins with recognition of disruption. We begin with a disruption because it is suitable to action and revenge drama genre.
Basic structure:
Begins with disruption: Sister is missing
Attempt to repair disruption: Attempts to find sister
Resolution: Finds sister
New equilibrium is reached. Sisters are back together. The boyfriend now knows the truth yet chooses to stay.
Narrative references:
-Revenge:However the resolution has not been found yet as revenge is a TV series.
-The Hangover although the genre and themes are not relatable as the hangover is a comedy, the structure is similar. Both the hangover and our film begin with a disruption and then follow onto to an attempt to solve this disruption and finally reach a new equilibrium.
-Kill Bill
-Haywire
6) Opening sequence
Structure:
The opening sequence focuses on the routine of the women getting dressed/ ready with a very suspicious nature.
The boyfriend comes in, does up her dress, emphasising the tense and suspicious atmosphere within his nature.
The identity of both of them is eventually revealed, and we hear dialogue between them which suggests the women is after the boyfriends dad.
Something along the lines of:
Boyfriend: “Are you ready to meet my dad”
Woman: “ I've been waiting all my life for this”
Music: add tense atmosphere/ ambiance.
Iconography:
Mirror, make-up, perfume, heels represent femininity. Black dress, silk dressing gown strong character vs sexuality. Water bottle, iPod, running gear, yoga mat strong character, active, in shape. Picture of her and her sister emphasise how important the sister is to her. Books intelligent, research
Titles integrated: Nothing fancy because of the tense atmosphere.